FOR FUTURE REFERENCE is a New York- and Los Angeles-based brand development agency specializing in the fostering of emerging fine jewelry designers. With a focus on strategic marketing and wholesale distribution, our mission is to enable talented designers to grow and flourish in a 21st Century retail marketplace. With a proven track record in the evolution of high-end luxury brands, FFR works with select clients to create a tailored strategy for consumer, retailer and editorial awareness.
Our comprehensive approach to branding stems from our highly diverse backgrounds within the fine jewelry industry. Randi Molofsky is an author, magazine editor, stylist and marketing consultant with nearly 20 years of experience in fine jewelry; and Meaghan Flynn is a fine jewelry industry sales veteran and development consultant for premiere designer brands. Her portfolio of retail partners are among the world's leading stockists for cutting-edge collections.
FOR FUTURE REFERENCE started as a brand, acting as a influencer in the world of social media (@for_future_reference, forfuturereference.com) from an editorial standpoint. Sharing a uniquely quirky point of view on all things contemporary and estate jewelry, FFR featured some of the world’s most influential design talent in one-on-one interviews. We also work with private clients to create extraordinary bespoke and reworked vintage jewelry with an eye to the bold and unexpected.
Randi Molofsky, based in Los Angeles, is the author of "A Girl's Guide to Buying Diamonds" and a noted editor, curator and executive in the fine jewelry and gemstone industries. Her 17-year career includes work for top consumer and trade magazines, trade organizations and brands. She most recently served as the US Marketing and Communications Director at Gemfields, the world's premiere responsible mining company, where she was nominated for the Women's Jewelry Association's Award for Excellence in Marketing. She likes jewelry so much she named her daughter Goldie.
Meaghan Flynn Petropoulos, based in New York City, is a is a fine jewelry industry sales veteran and development consultant for premiere designer brands. Her portfolio of retail partners – Barneys, Bergdorf Goodman, Moda Operandi, Saks Fifth Avenue and Ylang 23, to name a few – are among the world's leading stockists for cutting-edge collections. When at home, and not on an airplane, you'll find her on 47th Street elbow-deep in a jewelry scrap bucket.